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Facebook’s biggest business-to-business campaign soon

Facebook’s biggest business-to-business campaign soon

New York, (IANS) : Social networking giant Facebook is set to launch its biggest business-to-business advertising campaign, educating marketers to invest more in mobile video ads specifically created for the platform’s smartphone users. According to a report in Adweek on ...

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Hybrid smartwatch revenue to cross $1 bn in 2017

Hybrid smartwatch revenue to cross $1 bn in 2017

New Delhi, (IANS) : The hybrid smartwatch segment will cross $1 billion mark in revenue in 2017, almost doubling annually, market analytics firm Counterpoint Research said. The hybrid smartwatches look and function like traditional analogue watches, but include smart features ...

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Oil goes below $50 a barrel as US stocks build

Oil goes below $50 a barrel as US stocks build

New York/New Delhi, (IANS) : Oil prices went under the psychological $50 a barrel mark on Thursday on the back of a supply glut offsetting some of output cut efforts from the Organisation of the Petroleum Exporting Countries. The West ...

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Google Cloud, SAP join hands to develop enterprise solutions

Google Cloud, SAP join hands to develop enterprise solutions

San Francisco, (IANS) : Google on Thursday announced a strategic partnership with European multinational software corporation SAP to develop and integrate Googles best cloud and machine learning solutions into SAP enterprise applications. The partnership, which includes certification of the in-memory ...

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Alibaba launches India-specific content platform

Alibaba launches India-specific content platform

New Delhi, (IANS) : Chinese e-commerce giant Alibaba on Wednesday announced the launch of an India-specific content platform — We-Media Reward Plan 2 — with an initial investment of Rs 5 crore, as part of its plan to invest Rs ...

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